Contact Us

743 Alexander Road, Unit 11

Princeton, NJ 08540

609-720-0290 (office)

406-287-8239 (fax)



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Team Code Tech

Michael Shaw

Founding Partner and CEO

Prior to founding Code Tech Corporation in 2010, Mr. Shaw spent 12 years as VP of Sales, for Nutec Corporation, Lawrenceville NJ. As a co founder of Nutec, Mr. Shaw led the company’s effort to grow from inception in 1999 with $40K in revenue to over $8 MM annual sales, averaging 35% growth per year. In addition to his role as VP of Sales, he also directed the company partnership with Hewlett-Packard which provided Nutec with technology licenses and funding, leading to the use of security taggants in HP inkjet cartridge printing technology. Mr. Shaw is credited with leading Nutec to receiving the largest ink jet printer sale in industrial marking history. Mr. Shaw originated, negotiated and executed a multiyear contract with a fortune 100 company for 680 HP based printing systems to replace the existing Videojet CIJ printers. Mr. Shaw is widely recognized as an industry expert in pharmaceutical product track and trace digital printing and vision system integration and often quoted in industry publications.

Dina Lewisohn Shaw


Ms. Shaw brings more than 20 years of business experience to her role as VP, COO. Her background includes executive recruiting, banking and international business management. A graduate of Cornell University, she is fluent in French.

Daniel Rossi

Technical Sales Engineer

Mr. Rossi brings more than 16 years of industrial automation and print system experience to his role as a Technical Sales Engineer for Code Tech. Mr. Rossi worked for both Rockwell Automation (Allen-Bradley) and Cognex Corporation in various roles including: Global Account Sales Engineer, Territory Sales Engineer, Distribution Channel Management and Automation Engineer. Mr. Rossi has a unique combination of outside sales experience combined with pure technical knowledge in automation and inspection systems. He is well versed with Allen-Bradley and Cognex products. In 2006, Mr. Rossi formed his own system integration firm Simcon Solutions, Inc. Simcon specializes in delivering turnkey automation and inspection systems. These systems utilize various inspection technologies including machine vision and specialty imaging sensors as well as programmable controllers and automation software. Simcon Solutions has now partnered with Code Tech in the effort to provide full integration of Weber printing equipment and inspection technology for key Code Tech clients.

Mr. Rossi graduated from Stevens Institute of Technology in Hoboken, New Jersey with a Bachelor of Engineering degree.

Max Torres

Service Engineer

Mr. Torres brings five years of manufacturing experience. He graduated from DeVry University in North Brunswick, New Jersey with a Bachelor of Science in Electronics Engineering Technology, and is fluent in Spanish.